Centennial College’s Business – Marketing program will prepare you to be the essential link between an organization and its customer base. You’ll start this certificate program by learning business basics such as accounting, organizational behaviour, business software, customer service and international business. These topics will create a solid foundation for the marketing courses and topics that will follow, including:
- Marketing theory and case-based problem solving;
- Marketing communications, which will include advertising and promotion;
- Account management;
- Sales and service.
In addition to classroom theory led by experienced faculty members, the Business – Marketing program will employ a hands-on learning approach. You’ll explore the various areas of marketing through case studies, guest lectures, presentations, projects, computer simulations and technologies.
Program Highlights
- Small class environments provide regular opportunities to connect with industry-experienced marketing faculty members.
- An emphasis on global citizenship brings discussion of the world and its events into the classroom in value-added ways.
- Because the diploma you earn reflects high standards of learning, it is recognized in Canada and abroad.
- This program helps you to build your skills portfolio with a curriculum that combines broad marketing concepts with specialized marketing skills, along with training in popular business software.
Global Citizenship and Equity Portfolio
You will develop a portfolio documenting your engagement with the College’s signature global citizenship and equity competencies. For more information on Global Citizenship and Equity, the GC&E Portfolio, opportunities for international travel and available supports, please visit www.centennialcollege.ca/citizenshipandequity
Career Outlook
- Marketing assistant
- Account supervisor
- Sales and service representative
- Merchandising assistant
- Advertising assistant
- Blogger
- Promotions assistant
- Customer service representative
Education Pathways
Start in a diploma program, end with a degree! Successful graduates of this Business – Marketing diploma program have the opportunity to apply their credits toward further study at the degree level. Listed below are the degrees from partnering institutions that are available for this program.
Academic Requirements
- Ontario Secondary School Diploma (OSSD), or equivalent, or mature student status (19 years or older)
- Grade 12 English (C or U), or equivalent (minimum grade required), or take the Centennial English Admission Test
- Grade 11 Mathematics (C, M, or U) or Grade 12 Mathematics (C or U), or equivalent (minimum grade required), or take a Centennial College Math Skills Assessment for Admission
Additional Requirements
- English language proficiency
More Info:https://www.centennialcollege.ca/programs-courses/full-time/business-marketing