This joint Durham College and Ontario Tech University diploma-to-degree program will enable you to earn two credentials in only four years. Experience the best of both learning environments while on the journey to a rewarding career in marketing.
With the help of research data and a solid understanding of consumer behaviour, marketers get involved at the design stage to ensure products being developed are geared to the intended target market(s). This includes monitoring and incorporating the latest trends in their promotional planning, such as digital media, to reach consumers in the most effective way.
This program was created by DC and Ontario Tech for individuals who plan to take Ontario Tech’s Bachelor of Commerce (Hons) degree program. The bridging courses required for admission to the degree program are embedded in the curriculum and if you achieve a minimum cumulative grade point average of 3.5 in each semester of your DC courses and no grade below C in your Ontario Tech courses, you can apply directly to the third year of the degree program. This opportunity allows qualified candidates to major in Marketing at Ontario Tech. In order to participate in this program, you are required to maintain a cumulative grade point average of 3.5 and complete an application to Ontario Tech in the first semester. The Ontario Tech embedded courses are flexible and subject to change by Ontario Tech. Academic planning assistance will be offered to you by a student advisor representative.
As a student participating in this program, you will be registered at DC and at Ontario Tech. Ontario Tech offers classes in the evenings and the annual calendars including reading week are generally different. Students are expected to attend all classes that are scheduled. In addition, the two institutions use different learning management systems.
Please note: You will apply to the Marketing – Business program at www.ontariocolleges.ca using the MKTU application code. Upon meeting the selection criteria and achieving the required grades, you will be eligible to complete your Bachelor of Commerce (Hons) degree at Ontario Tech.
- This program enables students to complete the Marketing – Business diploma at DC and the Bachelor of Commerce (Hons) at the Ontario Tech University (Ontario Tech) in four years for qualifying students, and at less cost than a four-year degree program.
- This program provides students with the option of proceeding in second year with the college-only curriculum to complete the standard two-year Marketing – Business diploma, or proceeding to complete the two-year University Transfer, which will include five university credits.
- This unique pathway is available on a shared campus with exposure to college and university faculty, information and opportunities.
For more information about the Marketing – Business – Transfer to Ontario Tech Bachelor of Information Technology (Hons) program please visit our frequently asked questions webpage.
ADDITIONAL CREDENTIALS
Students can also earn the following globally recognized certificates by taking Microsoft Office Specialist exams as part of their computer courses:
- Microsoft Office Specialist: Word Associate (COMP1112)
- Microsoft Office Specialist: PowerPoint Associate (COMP1112)
- Microsoft Office Specialist: Excel Associate (COMP1214)
Students who successfully pass all three exams can earn an extra certificate that recognizes their accomplishment with the Microsoft Office Specialist: Associate (Office 365 and Office 2019) certificate. DC students are provided access to Microsoft Office 365 through the college’s Microsoft Office account. See more details about this opportunity
ACCREDITATIONS AND ASSOCIATIONS
First-year students enrolled in a diploma program or select graduate certificate program through the Faculty of Business will receive a membership to all eight of Durham Region’s Chambers of Commerce and Boards of Trade for the duration of their studies, plus an additional year following graduation. As one of the only colleges in Ontario with this offering, DC is proud to provide students access to local businesses at a regional level.
The eight Chambers of Commerce and Boards of Trade include:
- Ajax-Pickering Board of Trade
- Brock Board of Trade
- Clarington Board of Trade
- Greater Oshawa Chamber of Commerce
- Newcastle and District Chamber of Commerce
- Scugog Chamber of Commerce
- Uxbridge Chamber of Commerce
- Whitby Chamber of Commerce
Membership benefits:
- Opportunities to connect with over 2,500 local businesses and jumpstart your career by networking with potential future employers;
- Access to professional development events across Durham Region to gain unique business insights and learn from industry leaders; and
- Learning opportunities to develop the in-demand skills to launch a successful career.
Career Options
WHAT YOU COULD BE:
- Advertising sales representative
- Account or advertising executive
- Business-to-business sales representative
- Channel manager
- Communications manager
- Digital marketing co-ordinator/manager
- Experiential marketing/event co-ordinator/planner
- Marketing or brand co-ordinator/manager
- Marketing researcher
- Promotions co-ordinator/manager
- Research analyst
- Sales, retail or marketing manager
- Social media community manager
- Social media content co-ordinator/manager
WHERE YOU COULD WORK:
- Advertising/creative firms
- Entertainment industry
- Financial institutions
- Government agencies
- Hospitality industry
- Manufacturing companies
- Not-for-profit organizations
- Packaged goods companies
- Retail
More Info:https://durhamcollege.ca/programs/marketing-business-transfer-to-ontario-tech-university-bachelor-of-commerce-hons#tabCareer